I have procrastinated doing this project for a couple of years now. I don't know why, it isn't like I have not made video's before but they are usually for a football team or for the end of the year project for one of my kid's class. I think the difference was that this one was for me. My brand. I honestly think it scared me.
I think I was worries about all of the wrong things - what do I say, how do I say it, OMG my voice is going to be recorded?!? Will people think it's a gimmick? Will it be cheesy?
Every choice you make when you run your own business needs to be though out carefully. Maybe not for three years. And sometimes, you've just got to put your foot in it and do it. So I did.